Revenue
$282K
Net Profit
$65K
Multiple
1.99x
Asking
$130K
ListingsEcommerce33-Year-Old Education Ecommerce Brand | $262K TTM Revenue | $65K Inventory Included | Simple Operations
Ecommerce Active Listing

33-Year-Old Education Ecommerce Brand | $262K TTM Revenue | $65K Inventory Included | Simple Operations

Revenue
$281,893
Net Profit (SDE)
$65,416
Multiple
1.99x
Asking Price
$130,000
Investment Thesis

Why This Business Deserves Attention

Founded in 1993 as a catalog company selling specialty educational materials, this business has spent over 30 years as a trusted supplier of classroom resources for a dedicated segment of the education community. Now a modern ecommerce operation, revenue flows through three channels: direct-to-consumer sales through the website, wholesale purchase orders from public school districts (approximately 30% of revenue), and an institutional partnership with a major national daycare network (approximately 16%, spread across hundreds of locations). TTM revenue stands at $262K, with 43% gross margins, a 36% returning-customer rate, and roughly 14% of sales fulfilled via drop-ship, keeping inventory risk manageable. The business is built for an owner-operator. A single employee handles day-to-day operations, and every one of her responsibilities has been identified as suitable for a virtual assistant or the owner. Replacing her $58,000 salary with a part-time virtual assistant at approximately $7,740 annually produces a TTM SDE of ~$50,000. Over 90% of daily workflows are documented in step-by-step SOPs, and the seller estimates a 30-day learning curve. Growth opportunities are immediate. A government-funded education purchasing platform is generating over $400 in weekly revenue after just 10 weeks live in one state, with 36 additional states available. A recent acquisition of the brand's top competitor has already driven dissatisfied customers toward the business. A new owner could accelerate this through targeted outreach to thousands of schools nationwide, replicating the existing institutional partnership model with other national networks, reactivating a dormant marketplace account that generated $18,000 in 2024, and scaling paid advertising beyond the $14,124 spent in 2025, with a reported 4.9x ROAS. All vendor relationships, the non-compete, and 30 years of institutional trust transfer with the sale.

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DSCR
3.69x
Cash-on-Cash
244.7%
Available Capital$300,000
Desired Monthly Income$8,000
Down Payment15%
10yr term at 10.25% • SBA 7(a) Loan
Transaction Summary
Purchase Price$130,000
Down Payment$19,500
Financed$110,500
Monthly Cash Flow
Business SDE$5,451
Debt Service-$1,476
Net Monthly Cash Flow$3,976
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